My Portfolio

The Key SEO skills I applied for this article include in-depth keyword research to target terms like “California home loan process” and “mortgage tips,” along with optimized on-page elements such as keyword-rich headers, a compelling meta description, and strategic keyword placement throughout the content. The surfing analogy enhances readability and keeps users engaged, while clear formatting, internal linking to related resources, and a strong call to action support both user experience and conversion goals. This article demonstrates how creativity and thoughtful SEO integration can elevate a content strategy and improve organic reach.  

I applied several essential SEO skills to this article. First, keyword research including high-value terms like “common mistakes,” “contractors,” and “commercial doors,” aligning with contractor-specific search intent. I used well-structured headers (H2s for each mistake) that help both readability and keyword relevance. I also employed internal linking, guiding readers to related resources like “Ensuring Safety With Fire-Rated Doors” to boost site structure. I also applied technical SEO best practices such as mobile responsiveness, fast-loading images, and schema markup. 

For this website page I used a targeted keyword strategy by directly addressing queries like “reverse mortgage FAQs” and related long-tail questions, making it more likely to rank for these terms.  From a technical SEO standpoint, I used page structure that supports FAQ-specific schema markup, improving crawlability and enabling rich results in search. Additionally, this page naturally incorporates internal linking to related articles and service pages, aiding site navigation and spreading SEO value throughout the site. This FAQ serves both user intent and search intent—boosting CTR, reducing bounce rate, and strengthening relevance. This page has performed well by enhancing organic visibility and conversions . 

For this consulting services website page on Fire Technology Solutions I used SEO strategies designed to improve visibility and drive qualified traffic. I began  with a clear, keyword-rich page title ("Consulting Services") and URL structure, signaling relevance to search engines and users. I also targeted long-tail keywords such as "fire protection consulting" and "fire code compliance consulting," which helps capture high-intent search queries. Internally, the page connects to related service areas—like engineering and inspections—supporting site architecture and crawlability. On the technical side, optimized headings (H2/H3) and properly tagged images (alt text reflecting consulting services) contribute to better indexing. Finally, integrating local SEO elements—such as mentioning service areas in Southern California and embedding contact details—helps the page rank for region-specific searches, making it more discoverable to contractors and property managers in its target service areas. 

For this article “Is it Fleas or Mosquitoes?”  I applied several key SEO techniques to drive organic visibility and user engagement. The title targets a common search query, helping the post rank for long-tail keywords like “flea vs mosquito bites.” Internal linking to relevant service pages supports site navigation and distributes authority across the website. I also optimized the image with descriptive alt text to improve indexing and accessibility. The article also enhances local SEO by addressing pest issues relevant to residents in Oceanside, CA, the company’s service area. 

For this article I used on-page and technical SEO tactics to enhance its reach and relevance. The title and headers are optimized with high-value long-tail phrases like “outdoor living trends” and “California 2025,” aligning with homeowner and real estate search intent in that region. I structured the content to show trend sections, improving readability and dwell time. For the images I included alt text referencing to improve image search visibility. I incorporated internal linking—supporting site architecture and distributing SEO value. I also focused on California-specific outdoor living needs to connect directly with regional search traffic. 

With this website page I created a strategic local SEO asset designed to attract customers across Southern California. Its URL and page title are designed to directly match service-oriented queries (“Areas We Serve,” “commercial door Southern California”), to help it rank for region-specific searches. I included localized keyword targeting to improve its relevance for local search intent. I also embedded a business location map to boost credibility and used internal linking to connect to services, industries served, and the "For Contractors" page. I used brief descriptive text for each region to keep the copy concise and easy to scan.

Major: Political Science         Minor: Business Administration

 Excel with Copilot Certification shows that I've learned to combine core Excel skills with intelligent AI prompts to analyze, visualize, and automate data tasks. This skill set allows me to work faster, smarter, and more strategically. 

 The Microsoft Generative AI Productivity certification taught me to integrate AI into daily workflows effectively—using everything from prompt engineering and content creation to data analysis and collaborative productivity. These tools help me to improve creativity, efficiency, and decision-making .